Nice Body (copy) Rachel Ray

I believe the body copy in this article is working extremely well. There is not too much type on the page and it is separated into two columns. The beautiful drop-cap R gives the viewer a good starting point. My favorite thing is how the body type interacts with the title, "Spice Girl" which is in the center of the article. Not only does it make the viewer want to read the copy around it, but it is also not first in the hierarchy, which is incredibly unique.

Use Greener Paper

I found this ad in a print magazine and I really liked it. I like how simple the ad is and how the focus is on the type. My favorite part about it is that the title and the body copy start before the paper that is being held up and end afterward. It is hard to se in the picture. But I think that having the type not constrained to the paper shape that is on the page which draws the viewer in and makes them want to read it.

Nascar Type

I found this article in a magazine. I thought it was a very intresting way to handle the body type. I really like how they use imagary to give the effect that the car did a doughnut on the type. It makes the type illegable in spots but they arent really trying to get you to read that part its more for effect.

The body copy works well in this editorial spread. The decision not to justify the body copy, but leave a soft rag was very successful. Although, I feel like they could have tried to get an even softer rag. The large bold drop cap is a nice contrast to the very thin san serif typography used for the headline. The entire editorial spread has a nice sense of hierarchy. The W jumps out first, which leads your eye into the body copy. The large space at the top before the headline makes that second in the hierarchy. I am glad that they kept the spread simple, and did not over complicate it with multiple colors, but left it black and white with a touch of green. 

The designer has a plan, too...a clever one!

This editorial spread that I found in a magazine caught my eye quickly because of the clever layout.  Although the body type isn't the strongest element in the layout, I still feel that it dynamically interacts with the title of the article and the author's name because of the way it takes the negative space of the black "O".  To make the body type even stronger, I think it could have looked cool to have the type enclose the entire black "O" just like the black "O" is enclosing the title.  I think this would be interesting because of the contrasting interaction going on with the ragged edges of the body type (imperfect) and the perfectly delineated line of the "O".  In addition, I really enjoy the meaning behind the layout:  containing the title plays off the idea of having a concept or plan.  I also like how the author's name is tied into the name of the article by using the black "O" in his name to interact with the title.  Overall, this designer has a good plan, too!

Welcome. Lets hang.

i used this from a design magazine for my computer graphics sketchbook. one thing that i really like about it was their choice of how they showed the body copy.  i think the use of a flat image that is slightly off centered on the page helps grab the viewers eye and helps keep it new and different. i know whenever i see an editors note, i turn the page, but the fun look of the page acctually made me stop and read it. the color scheme and other images help add the contrast of the main message.  having welcome in a larger, white type also helps bring your eye in because it has the most contrast throughout the page. 

COPY IN AN EDITORIAL SPREAR

Seek and find an example in which type works well in the body copy of an editorial spread.

"How" neat!

I recently purchased a type design magazine called "How", and this tattoo was featured on the front cover.  I usually don't like some of the gruesome images that are used as tattoos, but I find this one surprisingly pleasing.  I love the swirly linear forms that are found coming out of the black letters, despite the fact that they make the title less legible.  The gradation of black into the swirls help make a smoother transition between the different elements.  I also love the images (the bird, intertwining vines, rope and arrow) that interact with the letters, especially in the tight negative spaces.  The unfinished pink outlines around the letters also create a little bit of depth, and I like how they don't draw too much attention.  Apparently this is a real tattoo, despite the fact that it's weird that someone would want the name of a type magazine on their skin.  Whoever has this tattoo is definitely a type aficionado!!

Alpha Omega

My friend Austin has this tatoo on his arm of alpha omega for the beinging and the end. I really like the way type is used in this. I like how the alpha and omega overlap and form one unit working together. Something I might change would be the bottom feet of the omega the angle and make them go straight out like they really do in the omega symbol.

Redo

Ok. So here is my second go around. I got confused about what we were supposed to post. Anyways, I am a huge fan of Project Runway and I remember seeing the first episode of season 3 and noticing Jeffery's tattoo. I mean it is kind of hard not to considering is takes up his whole neck. It says his sons name and then something like "love of my life" I think. But I think that having the letters curve around the neck emphasizes it and draw attention to the tattoo. Also, because it is a more elegant type and thinner lines it does not make it appear to be one large blob of black.

icky icky....

First of all i dont know why people do this. i think its a little strange. But thats not important i like the font that lovely is written in, it is light and pretty just like the meaning of the word. Weird that i can critique the inside of someones lip!

Have a little faith

I thought this might be a little cheezy but after thinking about it I thought that my tattoo would be a prime example for me to post. Type on a body has a very big meaning because it will always be there for the rest of your life. With that being said the person getting the tattoo much be very trusting of the tattoo artist to work with typography on their body. For instance, two of my tattoos have type in them, and before the tattoo artist did them he was sure to ask me the exact spelling, the exact font, if I wanted curves to go right or left; everything had to be very precise. With this tattoo in particular, the curves and delicate lines explain the word without any definition. Having faith is something that is very intricate and personal and because of the many curves and italicised font the definition is portrayed. Also, the use of white ink helps in the definition, that faith is not always based on what you see, sometimes you see the results of having faith but most the time you just have to know it's their in order to really understand it.

Question, do I have something on my lip??

Well, let me just tell you how much this tattoo enhances his bottom lip! Now, to start off, I have a tattoo, and so I know how they can tend to be slightly painful, but, on your lip, that's gotta hurt like heck! And, you know he knew it too...after all he chose to get the word "PAIN" permanently placed there...so he could remember I'm sure. Now, with all that said, I think it's still interesting. You have to stop and admire the talent. I mean, this is on a guys lip, which was more than likely quivering the entire time, yet the technique is still quite nice. The letters are basically all pretty straight. Overall, I don't like the tattoo, but I think he's a brave guy to get it done. He clearly likes PAIN.

babies

she is the prime example of why you should never get a tattoo with some guys name on it. if yall didnt know she had to get it removed and proceeded to get a tat. of where her children were born ( i guess to remind herself). to me, its important to get a tattoo with something simple and meaningful and i think she achieved this. im not a fan of the sleeve look or lots of color. type SHOULD be the main element because personally, i think its easier to draw a picture of a bird then to write BIRD in a funky or very refined typeface. but then again, i know nothing about tattoos.

Ichthys

Last year my roommate got this tattoo of the Greek word for Ichthys, which means fish. It refers to the symbol early Christians used, now it is referred to as the "Jesus Fish". I chose to post her tattoo to show how meaningful typography can be. If she had just gotten a tattoo of the symbol, it would not have been such a statement, and it possibly would be overlooked because the symbol is so common. But by getting a tattoo of the typography, it causes people to stop look at it and probably ask what it says if they do not already know. The letter spacing is very close, which I think was a great decision(even though they probably did it just to keep it small) because it makes each letter come together to form more of a unit. Around the word there is a perfect rectangle, but inside there are all these interesting triangles and diagonals created. The white space, her skins, really makes the most interesting part of the tattoo. 

got ink?

when i think about tattoos i could not think of mr.50cent. this is such a huge tattoo but so well done. the typeface is really interesting it has this quality of shading and relief. its a type of letter that i have definetly seen in hip hop culture world. there is a really nice arch this style of type is normally arched and a lot of embedment around it.  there is somewhat of a baroque or old style to the typeface and its interesting how that has changed with the new Hip Hop culture. this is a really a cool tattoo. 

Oh the permanence of being silly

I don't know if any of you know what this regal "i" represents, but I'll clue you in. It's a lame band. My friend got this tattoo, justifying that He will like this band forever. I think musical taste changes almost as often as the seasons, so getting something this permanent seems a bit childish. The band is "Everytime I Die"...need I say more.

Taking a font obsession too far?

Alright, so I couldn't decide which one I liked better.
First, off I like the phrase the person tattooed on the nape of neck. But what I hate is the spacing between the lines... I don't know if this person wanted the letters to connect on purpose or by accident? Either way, it looks funny. I also really like the barbed wire running across the bottom.. it makes the phrase stand out even more.

The second example is quite humorous because it shows they are "obsessed" with typography or just the univers font. I think the placement of this font on the leg is really appropriate... this tattoo deserves to be shown off. I don't like the spacing between the word "univers" and "gothic.." it's too far away. This example makes me wonder why the person chose the font "univers." What type of attachment did this person have to the font?

Tattoo Enhancement

I found these ads for Ipanema sandals to be very eye catching to say the least. It's very cool how the tattoos become her clothing especially since these are not real. The tattoos are very believable and add this amazing edge to the whole layout. I also find the typeface that is used for the text to be a great choice as is mimics the free flow design of the tattoos. While I suppose you can't go wrong with Gisele it's especially the focus of the ad being the beautiful tattooed body. As a viewer you almost forget what's being sold here... Sandals!!...that's right sandals...talk about an attention grabbing article.

Posh's Hebrew

This Hebrew tattoo is beautifully designed. It runs down the center of her spine, starting just below her hairline. Because it creates such a solid vertical line, it gives the optical illusion that the line of type continues both up and down her body. I enjoy the size of the type and how interesting the characters look and how they interact with one another. It represents the Hebrew version of Song of Solomon 6:3, which reads, "I am my love's and my love is mine, who browses among the lilies." I think this is a very unique & fun way to express love for someone.

fix the space

This tattoo says "It is a man's own mind, not his enemy or foe, that lures  him to evil ways." The first thing i noticed about this type tattoo was the letter spacing..... it is terrible! The top line is crammed with four words and every line is only two. i think they should have used a smaller type size, so that if they still wanted to use justified, then the word spacing would have been much more even. Another thing that bugs me is the line spacing. the top of the f in "foe" almost touches the m in "my" and the l in "evil" connects with the m in "him." i think with better planning this tattoo would have been much more successful and wouldn't be noticed for all the wrong reasons. 

Symbol Lady

I happended to run across this on the internet. I thought it was really creative way of using letterforms to make an image. I like the use of symbols and letters turned in different aspects and angels to build an image. I really like the use of @ for the hair. I also think the brackets work well to make a face shape. I dont know how sucessful the upside down R's are in the image it just kinda confuses me of what its suposed to be.

More than just a cute girls' graphic tee!

I was shopping with my sister over spring break when I found a line of graphic t-shirts for girls at Old Navy with this clever use of typography!  They had about five or six different designs, but all of them used the figure of a girl that was made up out of type.  I love the variety of colors and type within the image, especially the capitalized and lowercase letters and filled-in negative spaces to emphasize contrast.  The scale, baseline and angular positions of the type also create a believable figure of a human body, especially the lengthened type found in the girl's hair!  I also think the horizontal line of text at the bottom gives the image stability.  This line of Old Navy t-shirts for girls makes me appreciate designers and their work on t-shirts more than I did before!

Bob

I found this image and thought that it was really unique. I like how Bob Dylan's face is made up of type but that it is layered and has depth to it, which make the image appear more realistic. Also, I enjoy the variation of sizes and shades to help shape his face. The type is put together so well that from a distance you can't really tell that it is made up of letter forms but looks more like a drawing. I think that this piece has a lot of interest with all of the detail and keeps the viewer looking.

Type after Type

Before I would have taken type I just walked past signs in the mall and stores. Recently when I was in spain I walked past this store and it caught my eye with the combining of top and bottom line or text. The use of the ascender of the b connecting to the bottom of the a pulls the lines together and makes it work as a unit. It is given even more attention by changing the color to red right there too.

If I was not a Graphic Design major i would not pay attention to so many things that i see now.  When we were driving to Galveston for our cruise i found it hard to sleep because i just kept starring at all of the bill boards and logos.  One thing i notice the most is the Volvo logo because this is what i drive.  Sometimes all caps logos dont work out that well but i think this one is very nice and especially love the blue they use.  It is classy and unique and very simple like there mission Volvo for life.  

HUMAN BODY ENHANCEMENT

Seek and find an example of type which enhances the human body.

off the wall logo

Over the break I was shoe shopping and I was telling my friend how much I really do like this logo. Without even thinking about it I started to tell her what was working with the type and she was just just "Lauren I get sick of you talking about type." So I thought this would be a good example of how we view type without even realizing it. The way the type fits the skateboard makes it look like it is really sitting on it because of the curve in the board. Also, the type for Vans fits what the company stands for. It is structured like a wall but with the extension of the V it not only brings all of the type together but also, in a way, resembles a sidewalk which is where most skaters skate. The simplicity of type and lack of colors makes it a fun and yet well done logo.

TCU Dining logos mimic taste of food....??

So, ever since being in type, I've always disliked the logos for the TCU Dining Services and their food establishments. They have a very child-like style, and seem to be very cheaply done. Yet, they seem like they try to have a somewhat, "classy" feel to their establishments. Now while I feel like their places of dining are not "classy," they could at least try to mimic that feel they're attempting to go for, in their logos. The kerning is off in most of the logos. In the Frog Bytes logo, I've always hated and questioned what they were trying to achieve. They seem like they are trying to give a perspective to the blocks, but its just not working.

Up the Stairs

I walk by this pretty much every single day, and it's definitely something that if I had not been through type class it wouldn't stand out to me. We just expect these signs to be up and everywhere like the batheroom or exit signs and because of this they tend to blend in and not really by closely looked at. But as you all have probably noticed this particular "stairs" sign has problem that can drive someone who has been in a type class crazy. This is of course the kerning between the letters which seems to have no rhyme or reason at all. The kerning is different between each set of letters. It definitely stands out between the 'T' and the 'A' but the rest are equally as horrible. This is definitely something I would not have noticed had I not been in a type class.

I'm invigorated by CREST!

So I typically brush my teeth every day, 3 times a day... and I hope you do too!
But I didn't really notice how nicely the word "vivid" and "white" connect. Vivid is thin stroked which really represents the meaning of that word. And white is thicker... which also really represents "white!" I've used this toothpaste a few times, but picked it up because I knew it worked well. I probably wouldn't have noticed the nice type, had I not taken TYPE 2. I also think the way the logo has a beam of light behind it adds a nice effect.. it's saying "pick me! I'll whiten your teeth." This tube of paste stands out from any other Crest toothpaste mainly because of it's cleanliness... it doesn't look busy like some of the other toothpaste packaging I've seen on the market.

Invent

I really like the hp logo because it is so simple. I think that being able to have a logo that is easy to read no matter what size allows it to be put almost anywhere. I would have never really noticed the ascenders and descenders had I not studied type, but they are extra long, which makes both letters look even more vertical. I like how the hp is within a circle and then in a square because it shows that with two simple, basic shapes you can make something that looks good. And I know that hp products always catch my eye when I see them in a store because of the modified type and simple, bold shapes and colors that they use.

The Anthropologie logo is classy, fancy with a modern twist just like their clothing. I always shop at Anthropologie, so Im always looking at their logo and I have always been drawn to it for its simplicity. It was a really smart idea to use all capital letters. It makes the word stand out within the organic decorative lines, which frame the name. The letter spacing is loose, but that works here in that if the letters were any closer, the logo would be too crammed together and would not go along with the border. I really appreciate how the company consciously made their logo in the same style of their clothes. Overall, I think that this is a great logo. 

i dont have faith in this design, thats for sure.

my sister got this bag from a jewelry show she went to at some persons house. i get that they are trying to be cute-sy and what not but WAAAAY too much is going on here. first of all, they have a busy design on the paper. second, they used a graphic, curly type face and third, the main, emphasized type "faith" has equally distracting serifs. what they should of done was use the colors they have (possibly a bolder pink that is more legible.) and the package they have but make the type simple and more elegant. a sans serif type in bold would work much better for faith. they could add a different color stroke to add emphasis or a drop shadow to make it look more professional.

Good Band...terrible type

This band is one of my favorites(The Mars Volta), and yet I can't stand to look at their fliers/album covers because of the type. Before I took type classes I thought it was cool, but now I see it needs to open up line spacing and the decorative little pieces on the top and bottom of the letters make them seem like totally different words. Sometimes for fun, I like to call them "The Mars Voila" or "The Mars Viola" because that "T" always reads like and "I" to me.

Clean Clever Clinique

I love Clinique, not only their products, but their design also. If I had not taken typography, I would not have noticed the elements that make this a well designed product. Firstly, the bold "C" they use for their logo is very striking and identifiable, and the placement & scale of the "C" on their products often draws the viewer's attention with its simplistic design. Another part of the design that I enjoy is the word "CLINIQUE" below the large "C". The typeface they chose is a very classy & elegant san serif, that has a beautiful diagonal stroke on the "Q", which is the only letterform that drops below the baseline. Clean and clever design! 

Volkswagen's sense of perfection

Here's an object that I use daily as my means of transportation.  Upon closer look today, however, I discovered there is more to this key than getting where I need to be:  it also shows the beauty of Volkswagen's logo!  No wonder it hasn't been changed for such a long time!  I find the simple but balanced amount of color and shapes appealing, and I also get a sense of unity from the repeated circles that enclose the letters.  I used to only see the white letters, but I now appreciate the negative space because it also has elements of symmetry.  I also like the outlines of silver, which accents both the white and blue shapes.   I'm not sure if I'm the only one who sees it, but I read the logo both as "VW" and "W", which creates a visually interesting look.  I probably wouldn't have been impressed with this logo if not for typography, which really gave me a better understanding of how type can be arranged in quite an elegant way!

so fresh and so clean clean!

I brush my teeth everyday.... hopefully yall all do to, and i use Rembrandt. i really enjoy this box because of its cleanliness. when shopping at the grocery store, this box stands out from the rest of them because of its simplicity and white space. what i look for in a toothpaste package is what i want in a toothpaste: clean and fresh. i also really enjoy the font of REMBRANDT. it has nice serifs that are rounded as they go out which goes well with the san serif font of the line of type below the logo and "MINT." overall i think this package is very successful in my everyday life.

GOOD OR BAD TYPE

Seek and find an example of either noticeably good or noticeably poor type usage found in your day-to-day environment. Choose an example that you might have otherwise overlooked had you not studied typography.

A logo with my own name!

Here is a logo I quite often run into around construction sites in Austin; it always catches my attention because it uses my last name!  It does appeal to me as well because of its interesting play on negative and positive letter-forms, as each letter cleverly switches from positive to negative values.  Its some-what distorted oval shape also contains the letters nicely, balances the beginning and end of the name and contrasts the sharp angles of the Es.  Overall it's a sophisticated logo in my opinion:  it's perfect for a construction site that wants to be known as precise and legitimate.

fridge surprise

i was walking aroudn the moudy building and i saw this design next to the fridge...i just thought it was really interesting how the design was really clean and had all these effects to it. this kind of symetry mixed with optical illuson. the emphasis on shapes and the text is still very visible , just illusionist. 

yo yo yo......speakers!!

i would never look to a speaker for type so that is why i picked this for unexpected type. this logo is very simple and clever. there is a exclamation mark with in the composition right above the J. i think it is random that there is type right in the middle of the meshed speaker. the red band at the top catches your attention which makes you look at it harder. 

Feel The Rhythm

When I was walking out of a classroom in Moudy S. I noticed the old school speakers. Then I saw the logo in the corner of them and it clicked with me that the top of the F resembles the sound waves that a speaker puts out. It was really interesting to see it because I was expecting something like the JLB brand speakers - helvetica and a little hidden, but instead this idea goes along with the speakers as oppose to being something just stuck on the object. Although it's very subtle, it's actually a nice detail. With something being so flashy in the middle of a black plain, I think it needs to be something more significant than just a helvetica plaque on it.

OOOOverlapping O's

I was looking around at different things, and I noticed a "dark spot" on the bottom left corner of a thermostat. I went in for a closer look and was surprised to see this logo. So many times, the logos for different fixtures like this are just plain logos, nothing fancy. But, this was aligned and had a design to it. I really enjoy the repetition of the letter "o" in the two words. Its reminiscent of the idea of changing controls, which a thermostat does. The temperature gets changed up and down, and this design mimics that idea. I thought it was done well.

"Flush"...

well, how unexpected can type on a toilet be.  Honestly it's hard to really know how to comment on it.  I guess the question might be can type on an item in which go to the bathroom on/in really be that bad?... I'll leave that up to you.  But, going ahead and taking a closer look at the type.  I kind of like the script text because it flows and it's not too uptight (it is a toilet you know, no need to be up tight). But it is a little professional.  I mean this is a real company that needs to be professional and make money on the toilets they sell, so it's a good idea to keep it professional.

Lotion Anyone?

I love this brand because of the packaging and type. Each bottle has a different title or word on it and all of the copy following relates to it. The copy is either the definition or a story, but I think that it is a really unique way to draw the costumer into a product. I like how simple the type is and it doesn't have to fight with the copy even though there is a lot of it. Overall the bottle has a simplistic feel and but the design pulls in the viewer to take a closer look.

So i went home this weekend and i found an amazing new brand of mineral makeup that i fell in love with! It also has one of my favorite package designs i have ever seen.  I really like the fact that she uses all lowercase i think it is very unique i also love the i she created to use as her logo.  It is unique and very recognizable the type has a nice look and even though people use cursive hers has a unique flare almost as if it was hand written.  I like the clean and classy look created by just using the gold and white.  I also really enjoy the placement of everything it has great hierarchy and i love the way she cropped her i.  Another cool thing is that it is on the top of all of the bottles and things and i really like that the side says her name.  Basically i love the product and the packaging way to go jane iredale for being awesome.  

mary kay has good type..SHOCKING!

as some may know, i sell mary kay (hint hint)...my biggest problem with selling these products to a younger group is that the mary kay name is known for making products for older women. i know when i think mary kay, i think old women. you expect to see nasty pink type with nasty old woman style roses everywhere...at least thats how it used to look. they finally got smart and stepped it up, as you can see from this picture. this is my favorite lotion and i remember looking at it thinking how much i like the type they used and i was kind of amazed that mary kay would come up with such a classy, clean look. embrace is my favorite part because its so delicate and little. the kerning of the letters is spaced just enough to add even more contrast with the flowing lines of harmony. the design is simple, pure and it truly represents the scent and wonderfulness of the lotion.

Not a "THANK YOU" bag

I went to the Michael Buble concert and purchased a T-shirt from there. I was very surprised that the bag wasn't plain and white with the bold red type "Thank You" repeating across it. When I go to concerts, I usually get something and it usually doesn't come in this nice of a bag. I like the fact that the bag is a souvenir in itself. It's nice that the designer used a nice metallic blue to match all of the other collateral that is out there for Michael Buble. This bag is obviously trying ti entice people to visit Michael's fan web site.... I think it definitely achieves that.. I would visit the site, but that's just me. I also like the fact that the designer didn't just put the words "meet me at Bungalo B" and that there is Michael's logo on the bag.... nice touch. Lte's just say it's no ordinary bag and I'm keeping it as opposed to stashing it away in my closet with the other bag rejects.